Archive for April 27th, 2008

RetailMeNot and Sparklines

Apr 27, 2008 in Internet

RetailMeNot.png

I was looking up something on RetailMeNot a little earlier and saw that they’d added a sparkline in addition to each discount code’s success rate.

I love seeing little visual additions like this — it doesn’t add much clutter to the display while giving a clear indication of the trend related to the coupon that the success rate alone lacks. In this case, the failures most likely correlate to the 4/14 expiration date. For coupons that don’t list the expiration date, though, the sparkline provides a visual clue as the whether any failures are random or due to a change in the code’s validity.